Submitting (pun intended) to the App Store is for suckers.
Do you really want to:
- Give up 30% of your profit?
- Learn Objective-C?
- Endure approval delays, rejections, and yanks?
- Navigate labyrinthian code signing issues?
- etc…
The cheapest, easiest, fastest way for folks to get in on the mobile gold rush is to build killer web apps. Web apps can access location data, utilize client-side SQL databases, and even run offline.
In addition to side-stepping the App Store minefield, web apps run on more than 100 mobile handsets with zero modification.
And on desktops.
And on the iPad.
And on anything else that has a reasonably modern web browser; which will likely include everything from sewing machines to cereal boxes in the next few years.
The App Store paradigm (Apple and others) is an out-dated business model based on scarcity, middlemen, and control. It is newspapers. It is travel agents. It is used car salesmen.
The world has moved on. Don’t get suckered.